Home page / Post

The YOU way

by steveterry

In 2012 Helene and I created and launched a new concept called The YOU way.

We always had the vision to make it something great…with meaning, a positive message and a great experience.

We strongly believe that there is only one way to be…to be YOU and do things the YOU way.

We started with Beauty online and now we are about to take it to the next level…the idea I first presented from the start.

We are doing it with our good friends here at Aftonbladet and a bunch of amazing people.

What I´m holding in my hand is an invitation to a small (but cool) Pre Launch that we will be having next week…during fashion week and Nobis Hotel. There´s more to come too…but…hey..as soon as I can say more and can show you…I will!

YOU will be first;)

Stay tuned



Alex Schulman Angelica blick Backstage believe bob Caroline Roxy crazy David Hellenius inspiration interview Make over Marie Serneholt Noomi Rapace NYFW Petra Tungården short hair the YOU way tips titiyo wet look
  • Tjänstgörande redaktör: Stefan Sköld, Sandra Christensen, Mattias Kling
  • Chefredaktör, vd och ansvarig utgivare: Lotta Folcker
  • Stf ansvarig utgivare: Martin Schori
  • Redaktionschef: Karin Schmidt
  • Visiting Address: Västra Järnvägsgatan 21, Stockholm
  • Org No: 556100-1123
  • VAT No: SE 556100-112301
  • Contact: förnamn.efternamn@aftonbladet.se
  • Aftonbladet Plus Customer service: tipsa@aftonbladet.se
  • Telephone: 08 725 20 00

© Aftonbladet Hierta AB